Brekkies
NutriExcel with Beef, Vegetables and Cereals
Summary
Brekkies NutriExcel with Beef, Vegetables, and Cereals is a dry food formulated for adult cats, offering basic nutrition with a cereal- and vegetable-rich composition.
The protein content is provided by 4% dehydrated beef proteins under the broader category of “meat and animal by-products,” a vague listing that lacks full transparency.
Cereals comprise a significant portion of the formula, with 10% wheat and 4% corn contributing to its carbohydrate-rich profile.
Dehydrated peas and carrots offer fiber and minor plant nutrients, while beet pulp supports digestive function.
The recipe includes omega-3 and omega-6 fatty acids for skin and coat health, along with zinc.
Taurine is supplemented at a dose of 833 mg/kg, in conjunction with standard vitamin and mineral additions.
With 30% protein, 11% fat, 3% fiber, 7.5% ash, and 10% moisture, the dry matter content yields approximately 33.3% protein and 42.9% carbohydrates.
Pros:
Basic protein inclusion: The food provides 30% protein on a guaranteed analysis basis, offering essential amino acids for adult maintenance.
Digestive fiber: Beet pulp and vegetable ingredients like peas aid in digestion and stool consistency.
Essential fatty acids: Contains omega-3 (0.13%) and omega-6 (1.5%) fatty acids to support healthy skin and a shiny coat.
Added taurine: Supplemented at 833 mg/kg to support heart and eye function in adult cats.
Free from artificial colorants: The formula avoids artificial coloring agents, using only approved natural additives.
Cons:
Very high carbohydrate level: With high cereal content, the estimated carbohydrate content is 42.9% on a dry matter basis, which is excessive for a carnivorous species.
Unspecified meat source: “Meat and animal by-products” lacks clarity and may include lower-quality or mixed animal ingredients.
Single low meat inclusion: Only 4% dehydrated beef protein is specifically listed, and it’s the only clearly identified meat source.
No chelated minerals: Minerals are included in basic forms like sulfates, which offer reduced bioavailability compared to chelated types.
Relatively low taurine level: Taurine content is below the typical inclusion rate of 1,000–1,500 mg/kg seen in more premium diets.
Nutrition
Ingredients
- Cereals (10% Wheat, 4% Corn)
- Meat and Animal By-Products (4% Dehydrated Beef Protein)
- Vegetable By-Products (2.5% Beet Pulp)
- Vegetables (2% Dehydrated Peas, Equivalent to 7.7% Fresh Peas, 0.05% Dehydrated Carrots, Equivalent to 0.4% Fresh Carrots)
- Vegetable Protein Extracts
- Oils And Fats
- Minerals
Vitamins and Additives
- Vitamin A 26400 IU
- Vitamin D3 1760 IU
- Vitamin E 93 mg/kg
- and also:
Guaranteed Analysis
Notes
Guaranteed Analysis
More products from Brekkies
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Alternative Products
We compare key factors such as overall score, life stage, and category, along with core nutritional values like protein, fat, fiber, and metabolizable energy.
While not identical, these products fall within a defined range to offer nutritionally comparable options.
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Morris’ Catch Dry Cat Food
NutriExcel with Beef, Vegetables and Cereals
Product changes
- 2nd Ingredient changed from Meat And Animal By-Products (4% Dehydrated Beef Proteins) -> Meat and Animal By-Products (4% Dehydrated Beef Protein)
- 3rd Ingredient changed from By-Products Of Vegetable Origin (2.5% Beet Pulp) -> Vegetable By-Products (2.5% Beet Pulp)
- 4th Ingredient changed from Vegetables (2% Dehydrated Peas, Equivalent To 7.7% Fresh Peas, 0.05% Dehydrated Carrots, Equivalent To 0.4% Fresh Carrots) -> Vegetables (2% Dehydrated Peas, Equivalent to 7.7% Fresh Peas, 0.05% Dehydrated Carrots, Equivalent to 0.4% Fresh Carrots)
- 7th Ingredient changed from Mineral Substances -> Minerals
- Crude protein changed from 32% -> 30%
- Crude fat changed from 12% -> 11%
- Crude fiber changed from 1.8% -> 3%
- Moisture changed from 10% -> %
- First Ingredient changed from Cereals -> Cereals (10% Wheat, 4% Corn)
- 2nd Ingredient changed from Meat and meat by-products (min 4% beef in particles with beef and min 4% veal in particles with veal) -> Meat And Animal By-Products (4% Dehydrated Beef Proteins)
- 3rd Ingredient changed from Vegetable protein extracts -> By-Products Of Vegetable Origin (2.5% Beet Pulp)
- 4th Ingredient changed from Oils and fats -> Vegetables (2% Dehydrated Peas, Equivalent To 7.7% Fresh Peas, 0.05% Dehydrated Carrots, Equivalent To 0.4% Fresh Carrots)
- 5th Ingredient changed from Minerals -> Vegetable Protein Extracts
- 6th Ingredient changed from Fish and fish by-products -> Oils And Fats
- 7th Ingredient changed from Vegetables (min 4% of green peas in particles with vegetables) -> Mineral Substances
- 8th Ingredient changed from Contains antioxidants and colorants ->
- Score changed from 29 -> 20
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How the score is calculated?
The actual calculation of the score is based on sophisticated and advanced algorithm that takes into account multiple parameters.
To simplify the explanation, the calculation is based on three main criteria:
(1) Amount of protein (more is better)
(2) Amount of carbohydrates (less is better)
(3) Quality and source of ingredients.
Based on that 3 main criteria, 9 score calculation rules are used to compare the different foods.
One major assumption is that the closer an ingredient is to the top of the ingredient list, the greater its relative weight and contribution to the food.
In general, cat food is composed of protein, fats, carbohydrates, fibers, vitamins, and minerals.
Protein is the most important component in a cat's diet, and cats primarily get their protein from animal meat.
Fat is a primary source of energy and essential fatty acids.
Carbohydrates are controversial in a cat's diet, as cats are obligate carnivores and typically consume very few carbohydrates.
Fibers play an important role in digestion and food absorption, and vitamins and minerals are essential for different organism functions.
Dry matter values are used to compare the amount of nutrients in different cat foods. This means that moisture is excluded from the equation to provide a more accurate comparison.
Putting all of these and more into a formula results in a product score.
The maximum score a cat food can receive is 100. Points are added or removed based on the score calculation rules.
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